ART
The painting "Just Eat It" captures the essence of Nike's iconic slogan "Just Do It" in a playful and whimsical way. The phrase "Just Eat It" is emblazoned across the canvas in bold, vibrant letters, urging the viewer to indulge in life's simple pleasures without hesitation or guilt.
 
In this painting, food is not just a means of sustenance, but an expression of life itself, a celebration of the joy and abundance that surrounds us. It encourages us to savor every bite, to relish every flavor, and to revel in the sensory experience of nourishing our bodies and souls.
 
The brand
The brand encourages people to pursue their dreams and take the extra step to achieve their goals. The brand believes that anyone can be successful if they have the right mindset and are willing to work hard. The Fat Donkey doesn't just try to sell a product, it tries to convey a message. The brand inspires people to discover their potential and pursue their dreams.